This author has yet to write their bio.Meanwhile lets just say that we are proud Lina Skandalakis contributed a whooping 14 entries.
One of the most common questions we get after mentioning that we work in social media marketing is, “So, you get to be on Facebook/Instagram/Twitter all day?” There’s a huge misconception that our jobs aren’t valid or strategic. To that notion I say: bah humbug. Social media strategy is critical to succeed as a brand […]
Snapchat has had a quick rise to prominence in the social media world. As of 2015, it has 100 million daily active users, with 18% of all US social media users using the platform (DMR 2015). And of course, if you’re looking to target millennials or Gen Z – the latest and youngest generation to […]
We are thrilled to have been recognized by the Atlanta chapter of the American Marketing Association during the 2016 Atlanta Marketer of the Year (AMY) Awards. Known for rewarding companies for innovative strategies and memorable campaigns that produced stellar results, we’re honored to be in such awesome company! Everywhere Agency was a 2016 AMY Award […]
The second annual ME Day, a day to celebrate our uniqueness and pamper, nourish and develop our personal passions and skills, is on March 16th. Our client Domain.ME is here to inspire you to take this day and indulge in some “me time”. Why? This infographic explains why taking a ME Day is critical for your health […]
Everyone sets New Year’s Resolutions, but why not social media resolutions? What are you looking to change up in the New Year? Here are five resolutions I’m going to tackle. What about you? In 2016, I want to organize my Pinterest Boards. Specifically, my “Food Ideas” board is out of control. My board is a […]
To quote Warren Buffett, “It takes 20 years to build a reputation and 5 minutes to ruin it. If you think about that, you’ll do things differently.” I might change that quote to say, “…and in the world of social media, it takes seconds to ruin it.” Thus, here are my five tips to help […]
Anyone who hasn’t been living under a rock this past month has heard about Meerkat and Periscope, a competitor created by Twitter. As the “breakout app” of SXSW being used by Mashable’s Pete Cashmore on a selfie stick walking around Austin and Julia Louis Dreyfus during her VEEP panel, Meerkat was hard to ignore. Now […]
Our client, domain .ME (they’re the folks who sell the unique URL ending dot.ME aka about.me or rooms.me), just came out with a survey drawing the correlation between professional success and having a strong brand presence online. This rang true for me because my own digital presence has helped me find multiple jobs, make a […]
Some PR agencies we’ve worked with have expressed apprehension when it comes to bloggers or digital influencers interacting with a celebrity at their event, but we know that having influencers at these types of events is crucial for successful Social Local (SoLo) campaigns. Not only must you work with influencers, but you also need to […]
Having launched my career at Cartoon Network, I’m pretty familiar with the in’s and out’s of kids marketing. What’s really interesting to me is how kids are beginning to be marketed to on social media. The minimum age that Facebook says kids can join is 13, but the truth is that kids at the age […]
