The Everywhere Society Spotlight is on Leticia Barr!
Is it presumptuous to say that if you’re in the blogging community and haven’t heard of Tech Savvy Mama you’re most likely living under a cool, dark rock? Maybe. But if you haven’t heard of the woman behind it, Leticia Barr, you best start digging your way out because you most certainly are.
Leticia made her way onto the blogging circuit after spending her earlier years as a tech teacher passionate about technology integration and school administration. If you ask her about the campaigns, companies and cause initiatives she’s worked on, she’ll likely be modest and elude to a few. In reality, her website bio boasts a body of work that would impress even the most seasoned of techies. From her consulting gigs with the likes of Comcast, LeapFrog, Scholastic, UPS, Microsoft and Disney to her Tech Savvy Parents column on Parents.com to even her work on the American Cancer Society’s ‘More Birthdays’ campaign, it’s evident that Leticia keeps more than her toes in the water. And somehow, she manages it all with the biggest and brightest smile on her face. A smile that supersedes even her mouth! Tyra Banks may have coined the phrase ‘smiling with your eyes’ but Leticia has perfected it.
Beyond the hard work, good deeds and long hours, Leticia maintains a level of sincerity and compassion often lost on a world that has gone digital. In the absence of face-to-face contact, many of us (dare we admit it?) have lost touch with genuine connectivity. Suffice it to say Leticia most certainly has not and we think that calls for a collective, “I’ll have what she’s having!”
Her participation in Everywhere Society campaigns has been boundless. When our client, Cox Communications and TV host John Walsh launched ‘Cox Take Charge’ – a nationwide effort to educate parents and their children about TV and internet safety - they were in the market for a social media correspondent with expertise in the area of tech, child internet safety. We knew Leticia was the right choice. They enthusiastically agreed.
Just as her expertise and professionalism lend themselves to our corporate initiatives so does her compassion appeal to our cause campaigns. She has worked with us on Macy’s Heart of Haiti– a trade-not-aid initiative that we have grown to nurture beyond the realm of its social media presence – since it began in 2010. She continues to be one of its most committed advocates. Leticia has traveled with us to Haiti four times. As a devoted member of our #Bloggers4Haiti group she leaves nary a story nor a stone unturned.
What’s arguably Leticia’s most admirable quality (but feel free to ask about the others because we’ve made a laundry list) is her desire to learn and to teach others. We suppose that’s why she became a teacher turned mother, turned blogger, turned philanthropist, turned consultant, visionary, columnist - the list goes on. And so could we.
This month, we’re so pleased to announce that we’re turning the Everywhere Society Spotlight on Leticia Barr of Tech Savvy Mama (and so much more). Thank you for all you’ve done and continue to do. We’re not just saying it…we couldn’t do it all without you!
