By Pat McCarthy on The WOMMA Word

The Twitter phenomenon is still developing and one uplifting use of the microblogging site has come to light, charity. There have been several charitable campaigns that used Twitter’s viral nature to generate awareness and piles of money. World records were broken when #BeatCancer was unleashed for a 24-hour period. eBay, MillerCoors, and Genesis Today pledged one cent for every tweet with the hashtag. Other social media platforms have found ways to benefit charities as well. Fun little games that allow users to buy credits have been used to raise money for children in Haiti. All the while, these apps and tweet drives are bringing a community together and starting countless conversations.

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